Porsche reached a landmark with the Boxter model, managing to reach 200,000 cars sold. When Porsche first launched the Boxter, they announced an anual target of 15,000 cars. In the 2005/2006 fiscal year, Porsche made 27,906 Boxters. The most important market for Porsche is North America with 40% of the total sales, followed by Germany with 20%.